When it comes to getting your writing out there in the public, there are many ways to go about it. One method which is gaining particular popularity in the past few years is self-publishing. In self-publishing, you have a genuine and viable way of publishing your work. What’s more, the lines are being increasingly blurred between traditional publishing and self-publishing. It is now not necessarily a more lucrative venture to go the traditional route. If you are keen to self-publish your book, then you probably want to know how exactly you can ensure that it sells. This is the main fear that many self-published authors face. After all, you of course want it to be as successful as possible. In this post, we will go through some of the main components of what makes a self-published book more likely to sell.
Let’s be honest: most of the marketing here is done at the actual point of sale. The old adage of not judging a book by its cover doesn’t actually apply when it comes to books themselves. After all, we all do it – you pick it up, check the cover and decide based on that. To that end, you need to ensure that your book has a cover which captivates and fascinates immediately. To achieve that, you might want to consider brushing up on your graphic design skills. Then, using software like Photoshop Illustrator, you can really work on designing a cover which sells. For training in Illustrator, see https://www.trainingconnection.com/illustrator-training.php.
Of course, it would be cynical to say that the actual work had nothing to do with the book’s success. It does, of course. For your self-published book to be successful, you need to ensure that the actual concept is original and fascinating. After all, originality is usually what sells the best. The trick here is to learn how to draw the line. You don’t want to do what everyone else is doing, because you will get lost in it all. However, if you go out on a limb too much, then you might suffer from being misunderstood. If you can find the balance between the two, your book will probably do pretty well. For more on developing a good concept, see http://jillcorcoranliteraryagency.com/what-makes-a-book-sell/.
This one should go without saying, but it needs repeating as it is so vital. To sell your self-published book, you need to make sure that the actual writing is as polished and strong as possible. Too many authors rush into publishing before they have even properly proofread their writing. It is far preferable to spend a good amount of time on ensuring your writing is as good as can be. Only then should you even consider publishing it, in any form. Remember that when you go down this route, you don’t have an editor. You need to be your own editor, so make sure that you are strict with yourself. Otherwise, your work might just not cut it. Get these three elements right, however, and all should go to plan.
[post contributed for tamarhela.com]