Avoid Manufacturing Mayhem: Get Your Product to Market for Less

Getting a new product to market can be a laborious task, as well as an expensive one. Developing the product can take a long time, and you then need to follow up by marketing and selling it. But putting out a new product doesn’t have to cost the world. There are ways to save, even without delaying the development process. You can use various technologies and techniques to achieve your goals.

Whether you already have existing products or you’re developing something for the first time, you can access different ways to build prototypes, begin manufacturing and get your product out there. If you want to save money, consider the following methods.


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Use Crowdfunding


Finding the funds to develop a product isn’t always easy. Traditional bank loans can be difficult to secure, even with a solid business plan in place. However, many product developers have turned to alternative methods to get the money they need. They are using crowdfunding sites like Kickstarter to get the funds they need for development or perhaps the first run of their product. In exchange for funds from their fans, they offer to distribute a number of rewards. They can range from a simple thank you to the product itself or an elaborate VIP package.


Choose a Manufacturer with Cloud Manufacturing

When you’re first developing a product, finding the right manufacturer can be hard. You may want to create a prototype or produce a small run of your product to test it out. However, many manufacturers will only do runs of hundreds or even thousands of products. You may not have the funds or the desire to do that.

Fortunately, you can find manufacturers who offer alternatives. If you read a guide to cloud manufacturing, you will see how it can help developers who want to create just a small run of their product.


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Use Existing Parts to Avoid Unnecessary Development


When developing a product, it’s not always necessary to design everything from scratch. It will often benefit developers to use existing elements and modules in their products.

For example, when developing a tech product, using an existing electronic module will save a lot more money than designing a new one. You can source the best parts to use in your product that will provide function while helping to save money at the same time. It can also help you avoid expenses that might come with gaining industry approval for newly developed parts.


Save on Marketing

When a product has been developed, it needs to be marketed to really get it out there. Fortunately, there is a huge number of low-cost marketing methods that anyone can use. To begin with, using the internet will always make marketing cheaper. Concentrate on SEO to make your product easier to find online. It’s essential to make use of networks and contacts to maximize the effectiveness of word of mouth too.

It is possible to save on product development if you know what you’re doing. Even if you’re struggling with funding, you can find what you need.

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